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  • A Good Business Intelligence Solution for Midsized Companies



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    December 7th, 2012

     

    Information is the life blood of every company.  The ability to use it most effectively can separate the market leaders from the laggards and drive growth and profits to new levels.

    A goal for all successful companies is to move from reporting to the kind of analysis that lets executives adjust strategy in response to rapidly changing conditions.  Reporting questions are:  What is next quarter’s revenue forecast?  Or: What did this customer buy?  Better analytical questions are: What if demand falls short of forecast? Or: What is the customer likely to buy next?  Answering these kinds of questions is the job of business intelligence (BI) systems.

    BI used to be synonymous with complexity and cost.   But solutions are now available that provide small and mid-sized enterprises (SMEs) with relatively simple and inexpensive BI analytics.

    For SMEs that are new to BI and would like the advantages of a BI solution, we recommend IBM Cognos Express.   Express is a one-stop BI and planning solution that can meet the needs of midsized companies with reporting, analysis, dashboards, scorecards, forecasting, and more.

    IBM Cognos Express has four modules.  They can be used separately or together:

    • IBM Cognos Express Reporter for reporting and ad hoc queries

    • IBM Cognos Express Advisor for analysis and visualization

    • IBM Cognos Express Xcelerator for Microsoft Excel based business analysis and optimization

    • IBM Cognos Express Planner for planning, budgeting, and forecasting

    Implementation and maintenance is relatively simple.  Express is designed to make end-users self-sufficient in setting up and modifying analyses and dashboards.

    Among the capabilities SMEs and stand-alone business units will find especially useful are mobile analytics and advanced planning, budgeting, and rolling forecasting.

    SMEs or business units in larger enterprises should consider IBM Cognos Express.  MSS Technologies can help you acquire the product and licenses, tailor the software to meet your needs, implement it, and train your staff.

    This blog was contributed by Philip Wik, MSS Consultant.

    For questions about Business Intelligence, Dashboards or Performance Management contact us at  info@msstech.com

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    Cite this blog post:
    MLA: Wik, Philip. “A Good Business Intelligence Solution for Midsized Companies.” MSS. MSS. Blog. 08 April 2015.
    APA: P Wik. (2012, Dec 7). A Good Business Intelligence Solution for Midsized Companies.